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Master's Degree in Marketing in Madrid

Taught 100% in English.

Why study a Master's Degree at Universidad Europea?

Experiential learning

The training is very practical, based on real cases of top companies. You will be trained by professors with extensive professional experience in marketing.

Access internships and work in Spain

We have internship agreements with many Spanish and international companies. You will be able to complete your training and increase your professional experience thanks to professional internships.

40% International students

You will live in a multicultural environment with an average above other universities. Our students come from different cultures and countries around the world.

5 stars in the QS Ranking: rated Excellent

Universidad Europea is the first private university to obtain 5 stars in 10 categories of the prestigious QS Stars Rating, that evaluates the quality of education, employability or social impact.

Real company cases

You will solve real marketing challenges through buyer persona analysis, product positioning, SWOT definition, digital strategy design (SEO, SEM, Social) or new product launches.

Training in generative AI applied to marketing

During the master you will learn how to use the main artificial intelligence tools applied to marketing. This will allow you to add value to your CV to differentiate yourself from other professionals.

You will handle professional tools

You will learn how to handle digital tools and platforms (Adobe, Google or Meta), data analysis and visualization (PowerBI or Tableau), content tools (Majestic SEO, HubSpot), entrepreneurship (Lean Canvas) and even neuromarketing techniques such as eye tracking or facial coding.

What our students say

Comillas
ComillasThe internship was key to my learning and networking in the industry. The Master covers everything from social media and omnichannel sales to performance and e-commerce. I highly recommend it to anyone looking to make a career leap.

Rubén Espinosa

Master’s Degree in Marketing

Our partners and collaborators

At Universidad Europea we believe in the connection with the professional world. Therefore, we have different types of collaborations such as, for example, internship agreements, partnerships with reference organizations and certifications of the most demanded digital tools.

Educational quality endorsed by international rankings

Universidad Europea is positioned as a university of reference in Europe and Latin America and is present in several international rankings:

Study in Madrid, one of the 6 best cities in the world to live according to Forbes

5 Spanish cities are among the best in the world to live according to Forbes. Madrid ranks 6th for its high quality of life. The capital of Spain registered in 2023 the arrival of more than 9 million visitors according to data from Madrid Convention Bureau. Good employment data, extensive transport network, parks and sports facilities, and a wide range of leisure and gastronomic offer make Madrid the city of choice for millions of students and workers from all over the world.

Study in Valencia, chosen as the best city in the world to live in according to Ranking Forbes and InterNations

Valencia is the best city in the world to live in for its rich cultural heritage, its beaches, gastronomy and for being European Green Capital in 2024. In addition, Valencia stands out for being a very safe city, its affordable public transport and its quality health system. Economically, it is the third city in Spain in terms of GDP and Alicante the fifth, where the European University also has a campus.

Why study a master's degree at Universidad Europea?

Get a real vision of the business world and its needs, and understand how technology can provide solutions to the challenges that businesses face.

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Transform your career and request information today to secure your place in the next course.